Social Branding Workshop
Social Branding is 50% Personal Brand & 50% Corporate Brand. Creating a social brand is the first step in your journey to digital leadership.
What is Social Branding?
The consumer refuses the passive role and demands a dialogue. Creating a Social Brand means that a person or company creates awareness around its services and products and meet the customer where he is present – in Social Media.
What will you learn?
Based on prepared analysis you will learn how to improve your channels, interact with your community and spread the word about your topics, products or services.
Agenda
Time | Topic |
---|---|
10:00 - 11:00 | Introduction to Social Branding |
11:00 - 12:00 | What makes a Social Brand? |
12:00 - 13:00 | Pre-Checks (your status qou) |
13:00 - 14:00 | Lunch Break |
14:00 - 15:00 | Effectivness in Social Media with a tailored tool kit |
15:00 - 16:00 | Brand planning with a Branding Canvas |
16:00 - 17:00 | Learning by doing |
17:00 - 17:30 | Discussion |