Content Marketing
As an expert you share your knowledge and provide added value to your target audience. This way you build trust that guarantees you long-term influence, regardless of traditional advertising channels.
What is Content Marketing?
Content marketing is the strategic planning, creation and distribution of content. You appeal to your audience with informational, advisory or entertaining posts. This service builds trust and forms the emotional basis for stable customer relationships. You increase your visibility on Google and in the social networks which will generate more traffic and leads for you.
What is our role?
We analyze what your audience is searching for in Google and work out a thematic plan so you can optimally appeal to them. On this basis, we build your thematic portal including landing pages and set up all social media accounts relevant to you. We also offer you and your team workshops on social media and content marketing.
One Portal. Endless content.
Your homepage is the online appearance that represents you.
All your content and activities converge onto your website. We trace trends, support you with our technical know-how, and tailor your website to your individual needs, so that you and your professional expertise become convincing on the web.
Press & Publications
Present your guest contributions, interviews, or citations in print or online media and advertise your books and various publications.
SEO & Mobile Optimization
We provide an intuitive user guidance, compress images and data and guarantee short loading times, thus optimizing your website for Google.
Projects & References
Highlight your competence with a clear list of your references. Show your businesses, projects, and your involvement.
SSL/HTTPS Certificate
We encrypt your page with an SSL certificate to provide your visitors with an HTTPS connection. This makes your website trustworthy and is also positively taken into account by Google.
Pictures, Videos & Downloads
Visually attract your audience with your pictures and YouTube videos. Offer pictures, logos, press articles and other files for download.
Social Media Integration
We connect your social media profiles to your website, allowing your visitors to follow you in comfort. Embedded buttons simplify the sharing and liking of your contents..
Commentaries, Surveys & Forms
Let your articles be rated directly by your readers and create surveys. The commentary and contact form functions allow for a personal dialog.
eCommerce Shop & Paywall
We allow you to integrate your own shop, in which you can offer your products. Thanks to our paywall, you can make particularly valuable contents available for sale.
Link Suggestions, News & Trends
Suggest noteworthy contributions and links with entertaining finds from around the web. Collect important information for your visitors in your portfolio.
Newsletter Integration
We integrate a newsletter function that your visitors can use to subscribe to your newest posts and special news. This way you can build an additional direct marketing channel.
Delegate, Control, Approve.
The Control Center is your own communication and statistical hub. This is where you communicate with your project team, get in touch with your Social Trademark Consultant and manage all your online activities.
Take advantage of our workshop series and navigate through the digital world with ease.
Simple and transparent communication
With the Control Center iOS and Android apps your team can join the conversation and give feedback at anytime and from anywhere. Push notifications will inform everybody involved about new messages so they always stay up-to-date.
Your Social Trademark Consultant is only one click away as well and will help you with any requests you might have.