Social Media Marketing Workshop
Today Social Media is the way for a person or brand to get in direct touch with their customers. Develop in-depth knowledge in positioning people, topics and brands.
What is Social Media Marketing?
People nowadays spend a lot of their time in Social Media. Social Media Marketing now more than just publishing a profile. It is the target based approach to customers to increase your business.
What will you learn?
In this workshop you will learn to sucessfully integrate your Social Channels into a Social Media Strategy. We help to define tailored target groups, creating personas and a specific idea on how to approach them based on a content plan.
Agenda
| Time | Topic |
|---|---|
| 10:00 - 11:00 | Introduction to Social Media Marketing |
| 11:00 - 11:30 | Buzzword Bingo - which topics should you know working with Social Media |
| 11:30 - 12:00 | What channels match my goals? What types of content can be used? |
| 12:00 - 13:00 | Target definition - what do i want to achieve? |
| 13:00 - 14:00 | Lunch Break |
| 14:00 - 15:00 | Target groups and Personas |
| 15:00 - 16:00 | Analytics and Paid Advertising |
| 16:00 - 17:00 | Tool Setup |
| 17:00 - 17:30 | Discussion |
Discover the notable personalities whom we have assisted on their journey of becoming a Social Trademark.
